Genius Sports Signs Ground-Breaking Agreement With Croatian Basketball Federation

Croatia.– October 24, 2025 – www.zonadeazar.com Genius Sports has entered into a transformative deal with the Croatian Basketball Federation to deploy artificial intelligence technology across its national competitions, enhancing tracking of games and players.

Overview

Genius Sports, the official technology and innovation partner of FIBA globally, has signed a new agreement with the Croatian Basketball Federation to provide advanced data and an AI platform for its competitions.

Details / Context

At the core of the agreement is the GeniusIQ platform, which uses cutting-edge tracking cameras installed in federation arenas to capture all on-court movements. These movements are processed via machine learning to deliver performance and fan-engagement solutions.

GeniusIQ converts billions of data points into real-time insights, offering coaches and analysts competitive advantage. From player speed and ball movement to defensive rotations and effort zones — each displacement is tracked, analyzed and visualized using synchronized video and data overlays.

The partnership also includes live-broadcasting of the most important Croatian basketball games, enabling every play from every match to be available globally. Furthermore, the collaboration sets the foundation for future data-driven innovations, including augmented broadcasts combining live insights such as player IDs, shot distances and scoring probabilities with live video for a richer viewer experience.

Future Outlook

Through this partnership, Genius Sports and the Croatian Basketball Federation reaffirm their shared mission of equipping national federations and leagues with cutting-edge technology that elevates performance levels, engages new audiences, and generates new revenue streams for the global game of basketball.

🔗 Edited by: @_fonta www.zonadeazar.com