Zona de Azar Argentina – SIS Seals Global Distribution Deal with Hipodromo Argentino de Palermo
Argentina.- October 3rd 2018 www.zonadeazar.com SIS, the supplier of 24/7 betting services to retail and online operators, has become the exclusive global distributor of pictures and data from the Hipódromo Argentino de Palermo racecourse in Buenos Aires, Argentina.
As part of a new three-year deal, SIS will broadcast live action from the racecourse’s 188 meetings and 1,500 races, significantly expanding its portfolio of international horse racing events.
The premier Argentinian racecourse hosts 69 Group races across the year, including the prestigious Group 1 events Gran Premio República, Gran Premio Polla de Potrillos y Potrancas, Gran Premio Selección, and Gran Premio Nacional.
The additional races will be made available via all of SIS’s services, including the newly-launched SIS 24/7 Live Betting Channels, an end-to-end solution which offers 24/7 betting events.
This latest partnership complements the supplier’s portfolio which includes horse racing from the UK and Ireland, Dubai, Singapore, Mauritius and Korea.
Simon Fraser, head of international racing at SIS, said: “Securing the exclusive rights of live racing from the Hipódromo Argentino de Palermo racecourse is an important step in our ambitions to offer premium, round-the-clock action to operators and their customers across the globe.
“As a provider of 24/7 betting content, it’s imperative we have access to quality racing that will appeal to audiences wherever they are in the world, and this latest partnership achieves our goal in doing exactly that.”
Edited by: @MaiaDigital www.zonadeazar.com