Optimove Promotes Free Workshop on CRM and Gamification
Israel.- 24th October 2025 www.zonadeazar.com Hosted by Gaming Operations Academy (Goa LatAm/Brazil), the one-hour meeting is open to the public and will show how to apply strategies in the Brazilian market
Optimove, creator of the Positionless Marketing concept and the #1 platform for iGaming player engagement, announces a free online workshop on CRM and Gamification, which will take place on October 28, 2025, at 5 p.m. The meeting is promoted in partnership with the Gaming Operations Academy (Goa LatAm/Brazil) and is aimed at professionals in iGaming, sports betting, and lotteries.
The workshop aims to show, in a practical way, how effective CRM and gamification strategies can increase player engagement and retention in regulated markets.
The event will be led by Cátia Santos, an instructor at Goa LatAm/Brazil with extensive experience in the sector, and will present the main introductory topics of CRM and gamification, including:
- The importance of CRM in iGaming
- The challenges of the Brazilian market
- Segmenting, planning, and executing – a practical introduction
The Gaming Operations Academy is a gaming operations training academy, formed by a team of professionals with experience in all areas of the industry, both in land-based and online gaming.
Service:
- Date: October 28, 2025
- Time: 5:00 p.m.
- Registration open: Access here
Edited by: @MaiaDigital www.zonadeazar.com