Brazil.- 21 de Marco de 2024 www.zonadeazar.com [1] The event will take place between the 23rd, 24th and 25th of April, in São Paulo. BiS 2024 publicity campaign with billboards in several Brazilian cities.
The biggest community event in Brazil is coming. BiS 2024 (Brazilian iGaming Summit), in partnership with SiGMA Américas, will take place between the 23rd, 24th and 25th of April, at the Transamerica Expo Center, in São Paulo (SP).
The organization of the convention carried out a wide publicity campaign with the insertion of several billboards in numerous Brazilian cities, such as Belo Horizonte (MG), Nova Lima (MG) and João Pessoa (PB).
BiS 2024 cities publicity action
The cities of São Paulo and Rio de Janeiro should be the next destinations, and will also have advertising signs in strategic locations.
The billboards highlight figures relevant to BiS 2024, as well as BetExpo. BetExpo presents an agenda focused on the B2C audience, including bettors, influencers and affiliates.
BiS 2024 billboards publicity action
While BiS is much more focused on B2B, relationships between the market, government, personalities and international players.
Therefore, the expectation is that the Transamerica Expo Center will receive influential figures and politicians in the state and national context during the event.
About the Brazilian iGaming Summit
With three editions, BiS is the main meeting of companies and professionals in the igaming, bettech and sports betting ecosystem in Brazil.
Experts and major companies come together to explore new advances in technology and strategies, while attendees have the chance to network and find exciting opportunities.
BiS 2024 cities publicity action
Since 2023, BiS has teamed up with SiGMA to organize the biggest event in the Americas.
With global editions held annually on every continent, SiGMA is the global authority brand for gaming industry events, with the latest news, industry conferences, as well as casino and sports betting reviews.
Its events bring together professionals, leading and innovative companies to help boost the Brazilian gaming and betting industry.
Editó @_fonta [2] www.zonadeazar.com [1]