Zona de Azar USA – Responsible Gaming Affiliate Group to Introduce New Member Campaign at SBC Summit

USA.- May 7, 2024 www.zonadeazar.comThe Responsible Gaming Affiliate Association to debut a new membership initiative at this week’s SBC Summit North America.

According to the RGAA, this week’s campaign furthers “its commitment to act as a trusted voice in the gambling industry, protect consumers, and provide greater representation for affiliate companies.”

The RGAA hopes to amplify its impact and influence in the industry through new affiliates, building on the foundation laid by founding members.

“The launch of our membership program is a pivotal moment for the RGAA as we strive to promote responsible gambling practices and advocate for equitable regulation in the industry,” said RGAA Chair Max Bichsel in a statement. “With each new affiliate that joins our ranks, we fortify our efforts to ensure that integrity and consumer protection remain at the forefront of our sector.”

New RGAA members can benefit from united representation in the gaming industry while gaining access to resources, including regulation updates, education, and tools aimed at empowering their individual businesses.

The RGAA was founded in 2023 by Better Collective, Catena Media, FairPlay Sports Media, Gambling.com, Spotlight Sports Group, and XLMedia.

Interested parties can learn more about the RGAA’s mission and membership at a networking event 3-4 p.m., May 9, during SBC Summit North America. The event will be hosted at Better Collective’s footprint, with drinks provided by SBC Events.

“Last year’s Summit was a huge success and brought together industry leaders throughout North America eager to exchange ideas, collaborate and make lasting change,” said SBC Gaming CEO and Founder Rasmus Sojmark. “I am confident that this year will be no different and our collaboration with the RGAA will further elevate the conversation surrounding responsible gambling practices and player protection.”

New RGAA members are expected to pass a yearly responsible gambling and compliance audit. In return, they receive the RGAA Standards of Excellence certification, awarded to organizations that demonstrate compliance and commitment to the organization’s mission to champion responsible gambling marketing, advertising practices, and protect consumers’ best interests.

“With more than 20 years of experience in the industry and as a founding member of the RGAA, we are dedicated to supporting initiatives that enhance safer gambling practices to ultimately strengthen the protection of the players,” said Better Collective CEO of North America and RGAA Board Member Marc Pedersen. “We look forward to welcoming more industry peers to the RGAA as we continue our work to secure the sustainable development of the sector.”

Edited by: @MaiaDigital www.zonadeazar.com