Zona de Azar Argentina – Argentina: Betano Naming Sponsor of the Professional Football League
Argentina.- May 14, 2024 www.zonadeazar.com The world’s leading sports sports company lands in Argentina and joins the Professional Football League with the highest level of brand exposure from the 2024 Tournament onwards, which will be called Torneo Betano.
The agreement between AFA and Betano has a central role in improving the experience of football entertainment and, in particular, offering a difference to all Argentine football fans, linking passion and entertainment through its value proposition.
Through this important agreement, Betano will share first-person experiences with fans of each of the La Liga Profesional teams.
The AFA Professional Football League will assist and accompany Betano in its expansion process throughout the national territory, as one of the most popular sports in Argentina.
This sponsorship agreement that begins today will count on the support of AFA to carry out marketing and communication plans together with Betano, counting on actions within the field of play and offering unmatched prizes to fans across the country.
An international company with a strong presence in the best Leagues in the world is added to the most important Argentine Football Tournament.
The Betano community will have the possibility of accessing unique experiences, tickets to Professional League parties, t-shirt raffles, exclusive prizes and various first-person experiences that can be accessed thanks to this agreement.
Claudio Tapia, President of AFA, highlighted: “The Professional Football League is, without a doubt, one of the most federal and most public sports shows in Argentina. We have always considered our Professional League as an emblem within Argentine football and we have configured ourselves as new and attractive brand assets, with the conviction of being able to approach more and more races with our teams and, in this way, generate links between them LPF with world class companies. This agreement with BETANO strengthens our vision and confirms, once again, the massive reach of our Argentine football throughout the country. We thank BETANO for his trust in our ability to deliver valuable experiences and with professionalism to deliver an ambitious brand plan. We welcome BETANO as Naming Sponsor of the Professional Football League”.
Julio Iglesias, Chief Commercial Officer, Kaizen Gaming, said: “Since the legendary ‘Superclásico’ has held the record of 25 Copa Libertadores titles for its clubs and the national team’s Gloria in the Copa del Mundo in Qatar, Argentina has never lacked moments exciting football. dedication to the Argentine football community, offering its passionate fans unparalleled entertainment through safe and responsible gaming experiences. We hope for a great start to the Betano Tournament”.
Leandro Petersen, AFA Commercial and Marketing Manager, added: “With enthusiasm, we celebrated today a new commercial agreement for our Professional League. In this opportunity, BETANO joins the maximum category that our football offers, Naming Sponsor of LPF. Being able to announce an international and world-leading brand in its category is a reflection of the hard work of brand expansion that we have been carrying out since 2018. Having the support of Betano as Naming Sponsor of our Professional League is a step closer to the goal in terms of value. our football. We will seek to provide a step of quality in the experiences of consumers and assist the consolidation of Betano in Argentina. We appreciate the work and trust of one of the world’s leading entertainment brands and we hope to continue incorporating top-notch brands into our Professional League.”
About Betano:
Kaizen Gaming is one of the biggest GameTech companies in the world. With a focus on Technology and People, its objective is to continually evolve the gaming experience it offers to millions of customers around the world and entertain sports fanatics in a fun and responsible way.
Kaizen Gaming poses the premium brand of games and sports games online at Betano, with an established presence in numerous markets in Europe and Latin America.
Edit @_fonta www.zonadeazar.com
