Zona de Azar Malta – EvenBet Gaming Releases Poker Acquisition and Retention Guide

Malta.- October 14, 2021 www.zonadeazar.com Leading online gaming software developer, EvenBet Gaming, has released a complimentary guide on effective marketing tools and best practices to maximise operators’ return on investment.

With huge markets that have an affinity for poker including LatAm and the US rapidly regulating, the guide’s release is timely. It highlights how the implementation of rakeback reward schemes, leaderboards, different tournament options and missions can boost traffic within online poker rooms and increase player loyalty and lifetime value.

It is designed to complement EvenBet’s extensive offering, which allows customers to join an existing poker network or start a standalone online solution, as well as cater to those that aim to expand upon their business through the introduction of poker game types.

Dmitry Starostenkov, CEO at EvenBet Gaming, said: “Poker is much different to most other forms of gaming as it is a social and player-to-player game. It therefore needs to be approached differently in order to ensure effective acquisition and retention of players.

“This guide is by far the best way for us to share what we have learned about the online poker industry and will make operators more aware of the tools at their disposal and instruct on how these can be leveraged to optimise the business through EvenBet’s poker platform.”

Edited by: @_fonta  www.zonadeazar.com