Zona de Azar USA – Playtech and Scientific Games Strike Global Distribution Partnership
USA.- July 20, 2021 www.zonadeazar.com Scientific Games Corporation has signed a mutual distribution agreement with world-leading gambling technology company Playtech plc
This new partnership, featuring two of the industry’s biggest companies, will enable Scientific Games and Playtech to mutually benefit from each other’s scale and reach across the U.S. in addition to regulated markets in Latin America and Central, Eastern and Western Europe.
Playtech’s software will be available to operators via the Open Gaming System (OGS). The agreement covers the breadth of Playtech’s industry leading Casino offering, including its portfolio of slots, table games and Live Casino entertainment, which will all be integrated with Scientific Games’ features and promotions set. Playtech’s game content will be rolled out through the OGS initially in New Jersey with more states to follow.
Scientific Games’ OpenGaming™ proposition continues to go from strength-to-strength following this latest partnership. The Company has built one of the world’s largest iGaming aggregation platforms, with over 2,500 games consisting of in-house developed titles and content from a wide range of third-party studios. It also offers features such as jackpots, free-rounds, missions and tournaments, all of which contain responsible gambling tools for players to easily access during gameplay.
Shimon Akad, COO, at Playtech, said, “This is an exciting deal featuring two of the industry’s biggest names that is set to have a major impact on iGaming across the globe. This partnership will significantly increase SG’s distribution to regulated markets in LATAM and Europe whilst also providing our customers in those markets with an even richer portfolio of exciting iGaming content. Playtech looks forward to benefiting from SG’s leadership in the U.S. as we look to roll out Playtech casino software in all regulated states.”
Jordan Levin, Group CEO, Digital at Scientific Games, said, “Together with Playtech, we’ll bring quality and exciting gaming content to the U.S. market and beyond. This latest partnership once again demonstrates the key role that OpenGaming plays in opening new opportunities for gaming providers to extend their footprint within key regulated markets.”
Edited by: @_fonta www.zonadeazar.com