Brazil: Betsul Enhances user Experience in iGaming

Focus on innovation and responsible gaming

Brasil.- July 11, 2025 – www.zonadeazar.com As Brazil’s iGaming regulation advances, the demand for safe, personalized, and engaging experiences is rising. In this context, Betsul stands out by continually improving usability, offering intuitive platforms, fast support, and active responsible gaming policies.

Tech-driven personalization

Experts from ClienteSA note that leveraging data to personalize the user journey is a key challenge in iGaming. Betsul applies technology to analyze user behavior and preferences, adjusting navigation and offers accordingly while promoting responsible gaming through spending limits and self-exclusion tools.

Customer support as a strength

Efficient support is crucial for player loyalty in iGaming. Betsul strengthens its leadership by providing accessible channels and personalized service, keeping the customer at the core of its strategy.

Insights from Mateus Rosa

Mateus Rosa, Betsul’s marketing manager, shared:

“We aim to combine innovation and security with the excitement Brazilian bettors seek. We launched Betsul Turbo with enhanced odds while maintaining the human touch that sets us apart.”

Betsul was the first betting company to receive the RA1000 seal and plans to continue investing in personalization and technology to strengthen its customer experience leadership.

The future of iGaming in Brazil

As the industry matures, user experience becomes the main competitive advantage. Betsul remains committed to balancing excitement, safety, and innovation, proving that iGaming is not just about betting but about how users feel throughout their journey.

Discover Betsul’s Responsible Gaming practices on its platform.

🔗 Editó: @_fonta www.zonadeazar.com