EveryMatrix Showcases Tier-One Client Success Ahead of ICE 2026
Malta.- December 11, 2025 www.zonadeazar.com With ICE 2026 approaching, EveryMatrix is highlighting a collection of major success stories that demonstrate how its advanced turnkey technology is driving sustainable growth for top-tier operators and state lotteries worldwide.
Success Stories Featured at ICE Barcelona
Visitors to the company’s stand (2Q50) will explore real-world case studies detailing how brands have transitioned from outdated legacy platforms to EveryMatrix’s modern, scalable solutions. Among them: the digital transformation of Hungary’s TippmixPRO, the rise of UK challenger brand BetTom, and the responsible gambling evolution of Norway’s Norsk Tipping.
Transforming Sports Betting in Hungary with TippmixPRO
Szerencsejáték Zrt, Hungary’s state-owned lottery, needed a fully compliant, high-performance sportsbook to compete in the newly regulated online betting market. EveryMatrix won a competitive tender against 26 other suppliers and delivered a locally hosted, regulation-ready sportsbook built to strict data, transparency, and responsible gambling standards.
A new Hungarian data center with more than 100 servers was established to ensure all customer information stayed within national borders. The result: a modern TippmixPRO platform launched in October 2023, offering 120,000 monthly events, advanced Bet Builder functionality, improved retention tools, and automated risk management.
Building a UK Turnkey Powerhouse with BetTom
BetTom entered the UK market with the vision of creating a personalised, scalable betting experience for recreational players. Following an extensive procurement process in 2024, the brand selected EveryMatrix’s full turnkey solution across sportsbook, casino, platform, and affiliate.
Powered by a proprietary horse racing platform, UK-focused lobby management and market intelligence tools, BetTom launched in May 2025 and quickly became EveryMatrix’s fastest-growing operator—achieving eight-figure monthly turnover and strong profit margins driven by personalised marketing and powerful data tools.
Supporting Responsible Gambling for Millions with Norsk Tipping
Norsk Tipping, Norway’s exclusive online gambling operator, chose EveryMatrix after a year-long tender to deliver a secure, compliant and engaging casino platform. The challenge: offer modern entertainment while strictly protecting players in a highly regulated market.
EveryMatrix delivered a platform combining advanced aggregation, responsible gambling tools, lobby management, compliance features, and 24/7 monitoring.
Since launch in 2017, Norsk Tipping’s regulated online share has risen from 55% to 75%, while offshore casino turnover has fallen from NOK 2.75 billion to NOK 1.2 billion (2023–2024).
EveryMatrix will present these and other success stories at ICE 2026, underlining why so many global iGaming brands and lotteries are choosing its technology to power their growth.
Edited by @pererarte www.zonadeazar.com