SIS Expands 24/7 Racing and Competitive Gaming with Midnite

UK.- January o8, 2026 www.zonadeazar.com SIS (Sports Information Services), the leading multi-content provider of 24/7 live betting services, has expanded the distribution of its premium live racing and Competitive Gaming portfolio following a new launch with UK-based sportsbook Midnite.

The agreement sees SIS deliver round-the-clock horse and greyhound racing coverage, alongside its market-leading Competitive Gaming content, to Midnite’s fast-growing customer base. The dual launch further enhances Midnite’s offering, reinforcing its position as a next-generation sportsbook built for modern betting audiences.

24/7 Live Racing Adds Scale and Engagement

Through the integration, Midnite now benefits from access to more than 60,000 additional horse and greyhound racing events annually, sourced from over 170 racecourses and tracks across six continents. The always-on nature of SIS live racing content enables operators to drive sustained engagement, increased dwell time and higher betting frequency.

Built with a technology-first mindset, Midnite’s sportsbook platform seamlessly incorporates SIS’s live racing streams, data and betting markets, delivering a frictionless experience across desktop and mobile.

Competitive Gaming Delivers High-Integrity Esports at Scale

In addition to live racing, Midnite has launched SIS’s Competitive Gaming product, gaining access to the complete suite of over 225,000 H2H Global Gaming League™ eSoccer and eBasketball matches.

 Proven Value and Integrity

Competitive Gaming has been shown to add up to 10% incremental value to basketball and soccer betting verticals on sportsbook platforms. The product is recognised as a leader in integrity-led esports, having become the first esports betting solution to achieve the Esports Integrity Commission’s (ESIC) Gold Standard.

 Strengthening SIS’s Position in Regulated Markets

The Midnite launch further cements SIS’s reputation as a premium supplier of high-quality, margin-enhancing content for regulated operators worldwide.

Matt Smith, Customer Growth Manager at SIS, said:

“We are proud to bring our 24/7 live racing and Competitive Gaming content to Midnite, a brand that shares our focus on innovation and quality. This integration highlights how our always-on portfolio can support operator growth while delivering compelling experiences for players.”

Zach Amin, Vice President of Sportsbook at Midnite, added:

“SIS live racing and the H2H Global Gaming League™ are an ideal fit for our platform. Delivering engaging, round-the-clock betting opportunities is key to our vision of building a top-tier sportsbook.”

Edited by @pererarte   www.zonadeazar.com