Brazilian Olympic Committee Seeks Financial Independence From Lotteries And Bets

Brazil.– February 20, 2026 – www.zonadeazar.com  The Brazilian Olympic Committee is moving forward with a strategy to reduce its dependence on lottery and betting revenues, aiming to build a more stable and sustainable long-term financial model for the country’s Olympic sport.

Overview

The current administration believes that the high concentration of income in a single source represents a structural risk for sports development. Therefore, the entity is working on a diversification plan focused on increasing private investment, recovering sponsors and creating new funding streams.

The move comes at a time when lotteries and sports betting have become key pillars for sports financing in Brazil, while also exposing institutions to political decisions, regulatory changes and fluctuations in revenue.

Details / Context

In recent years, transfers from lotteries have represented the majority of the COB’s budget, reaching levels above 70% of total income. This dependence raises concerns, as any legal or economic change could directly impact the operation of the sports system.

The strategy includes:

• expanding agreements with the private sector

• attracting new sponsors

• strengthening institutional presence in decision-making arenas

• promoting legislative measures favorable to sports

The committee is also working to reduce its financial deficit and build an operational surplus scenario that ensures predictability for the Olympic cycle toward Los Angeles 2028.

Future outlook

The decision anticipates a transformation in the sports financing model in the region, with a more balanced structure combining public funding, private investment and new commercial revenue streams, ensuring long-term stability for athletes and federations.

🔗 Edited by: @_fonta www.zonadeazar.com