Sportradar Celebrates Three Prestigious Wins
Portugal.- 9th October 2026 www.zonadeazar.com Sportradar Group AG (NASDAQ: SRAD), a leading global sports technology company, has earned three major international awards in 2026, further strengthening its position in sports betting, technological innovation, and services for operators. The company secured two prestigious distinctions at the SBC Awards 2026, held on October 1 at Lisbon’s MEO Arena, alongside another accolade at the Gaming Intelligence Awards North America 2026.
These recognitions highlight different areas of Sportradar’s technology ecosystem, ranging from live betting products to marketing services, player engagement, and solutions designed to enhance the user experience.
Two Prestigious Wins at the SBC Awards 2026
As part of SBC Summit Lisbon 2026, Sportradar was recognized in two categories at the SBC Awards, an international ceremony celebrating outstanding achievements across the betting and gaming industries.
The company received the following awards:
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Marketing & Services Provider of the Year: Recognizing Sportradar’s excellence in providing marketing services and innovative solutions to the gaming industry.
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Live Betting Product: Honoring the company’s technological offering in the live sports betting segment.
The awards ceremony took place on October 1 at Lisbon’s MEO Arena, marking one of the highlights of SBC Summit 2026, which brought together operators, suppliers, executives, and industry representatives from international markets.
These achievements reflect the breadth of Sportradar’s solutions and its ability to develop products and services that respond to the evolving needs of the global betting and gaming ecosystem.
Gaming Intelligence Awards North America: 4Sight Recognized for Innovation
Adding to its success in Lisbon, Sportradar received the Sportsbook Player Engagement Solution & Innovation of the Year award at the Gaming Intelligence Awards North America 2026.
The distinction specifically recognizes 4Sight, Sportradar’s AI-powered platform combining real-time sports data, predictive analytics, and advanced visualizations to enhance broadcasts and fan experiences.
The technology transforms complex sports statistics into visual insights about match developments, player performance, and scoring probabilities, providing additional context during live sporting events.
According to Gaming Intelligence, during ATP tournament broadcasts, 4Sight contributed to a 22% increase in betting activity and a 35% increase in total viewing time. The platform is also used in experiences developed for operators such as DraftKings and in Peacock’s NBA Performance View coverage.
A Global Company Connecting Sports, Technology, and Entertainment
Founded in 2001, Sportradar operates at the intersection of the sports media and betting and gaming industries, providing technology solutions to betting and iGaming operators, media and technology companies, prediction market partners, and sports federations.
The company is trusted by leading global sports organizations, including the ATP, NBA, WNBA, NHL, MLB, MLS, PGA TOUR, UEFA, FIFA, CONMEBOL, AFC, and Bundesliga.
Its international client portfolio includes Flutter, DraftKings, Google, Microsoft, Kalshi, and Polymarket, while its technology supports coverage of more than one million sporting events annually across all major sports.
Beyond enhancing the experience of sports fans and bettors, Sportradar also plays an important role in protecting sports through its Integrity Services division, which promotes competition integrity and helps combat threats related to match manipulation.
Three Awards Reflecting a Continued Commitment to Innovation
The recognition received at the SBC Awards and Gaming Intelligence Awards North America 2026 highlights the diversity of Sportradar’s technology portfolio and its presence across strategic segments of the global gaming industry.
From marketing services and live betting products to artificial intelligence solutions designed to enhance player engagement, the company continues developing technologies that connect operators, sports organizations, and fans.
With these three awards, Sportradar adds further international recognition to its track record, reinforcing its commitment to innovation, technology, and sports integrity.
For more information, visit www.sportradar.com.
Edited by: @MaiaDigital www.zonadeazar.com


