“Os Donos do Show” Premieres with FURIA FC’s

Brasil.-  June 06, 2025 www.zonadeazar.com   In the premiere episode of “Os Donos do Show”, the new original series from MKTEsportivo, the spotlight is on FURIA FC and their victorious campaign in the inaugural edition of the Kings League Brazil.

The episode delves into the behind-the-scenes of building a sports project that goes beyond the traditional club model. From the team’s conception to their championship victory, it shows how FURIA FC structured itself in a league designed for the digital environment, with strong connections to communities, creators, and streaming platforms.

The Kings League, created by Gerard Piqué, proposes an innovative business model for football: dynamic, interactive, and connected to the world of influencers and online personalities. In this context, FURIA FC stood out for its strategic management, massive audience engagement, and the leading roles of its players, who now shine on a global stage.

Akkari and Cris Guedes, founders of FURIA, discuss not only the sporting aspect but also the brand’s positioning within the league, its relationship with younger audiences, the creation of its own media platform, and the implications of this new competition format for the future of the sports industry.

With “Os Donos do Show”, MKTEsportivo reinforces its editorial commitment to in-depth analysis of the trends shaping the future of the sports industry.

Editó: @_fonta www.zonadeazar.com