Altenar Appoints Jacob Portelli as Sales Manager

Altenar has appointed Jacob Portelli as its new Sales Manager, reinforcing the sportsbook provider’s commercial leadership as the company accelerates its expansion across Asia and Africa.

A Strategic Hire with Global iGaming Experience

With five years of experience in iGaming, Portelli has previously served as Business Development Manager at Celestar Malta, and held key roles at OKTO, WizPro Consulting Ltd, and GA Tech.
His background includes delivering payment solutions for operators, aggregators, and platforms across Southeast Asia, Africa, LatAm, and Europe, positioning him as a strong asset for Altenar’s target regions.

Focused on Regional Growth Across High-Potential Markets

In his new role, Portelli will work to:

  • Boost Altenar’s strategic presence in Asia and Africa

  • Build long-term, value-driven partnerships

  • Deliver tailored sportsbook and payment solutions

  • Support operators in emerging, high-growth markets

This appointment follows Altenar’s strong year in Africa, including securing a South African licence in December 2024 and the subsequent appointment of Brendon Jeacocks as Regional Director in July 2025.

Commitment to Expanding Expertise in Emerging Markets

Portelli’s appointment underscores Altenar’s focus on strengthening its commercial team with professionals who understand the evolving demands of modern sports betting in dynamic and emerging territories.

Executive Comments

Jacob Portelli, Sales Manager at Altenar, said:
“Having admired Altenar for some time, it feels truly rewarding to now be part of such an innovative and energetic team.
I take pride in being proactive, collaborative, and results-driven — qualities I believe will complement the great work already being done at Altenar while building long-term partnerships and delivering solutions that add real value to our clients.”

Charlie Williams, Commercial Director at Altenar, added:
“We’re delighted to welcome Jacob to the Altenar team. With deep experience across multiple target markets, including Asia and Africa, we believe he is the perfect addition to our regional growth efforts.”

Edited by @pererarte   www.zonadeazar.com

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