Betsul Confirms a Strategic Alliance with Sportradar
Brazil.– September 11, 2025 – www.zonadeazar.com Betsul, one of Brazil’s leading online betting operators, has confirmed a strategic partnership with Sportradar, integrating a wide range of casino and entertainment content into its platform.
Overview
The announcement marks a significant step in Betsul’s growth strategy, as the company continues to expand beyond sports betting and strengthen its presence in the iGaming market. The partnership with Sportradar, a global leader in sports technology and iGaming solutions, reflects a clear commitment to innovation and player engagement.
Details of the agreement
The integration brings virtual sports, fast racing, crash games, slots, bingo, and classic casino titles to Betsul’s platform.
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Pâmela Santos, Betsul’s Casino Manager, highlighted that the collaboration represents an investment in innovation and the delivery of high-quality gaming experiences.
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Luiz Gustavo Zonca, Executive VP of Sportradar in Brazil, stated that this partnership aligns with Sportradar’s expansion plan, combining global know-how with local market expertise.
Market impact
The alliance positions Betsul more competitively within the Brazilian iGaming landscape, responding to growing user demand for variety and dynamic content. It also strengthens the operator’s reputation as a reliable brand, already certified with the RA1000 seal from Reclame Aqui and authorized under Portaria SPA/MF No. 255/2025.
Future outlook
For Betsul, the agreement opens new possibilities for interactive content and advanced technological integration. For Sportradar, it reinforces its role as a strategic provider in Brazil, a market identified as essential for its long-term expansion in Latin America.
Zona de Azar continues to provide full coverage of the most important alliances and movements in the global iGaming industry.
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