Everi Launches Breeders’ Cup Mobile App To Boost Fan Experience

USA.– September 24, 2025 – www.zonadeazar.com Everi Holdings has introduced a new mobile application for the Breeders’ Cup, designed to deliver an interactive and personalized experience for racing fans ahead of the prestigious horse racing event.
Overview
The Breeders’ Cup, one of the most iconic horse racing competitions in the United States, will now feature a dedicated mobile app created by Everi Holdings. The launch underscores the company’s strategy to integrate digital engagement tools into live sporting events.
Context and details
The mobile app offers features such as real-time race schedules, betting information, interactive games, exclusive video content, and social sharing options. Fans will be able to customize notifications, access stats, and follow their favorite horses and jockeys.
Everi highlighted that the app is part of its broader push to create seamless digital ecosystems that link fans, operators, and sponsors in a single platform.
Fan engagement impact
- Enhanced interactivity: fans can track races live and participate in gamified challenges.
- Personalized experience: tailored notifications and curated content create deeper connections.
- Accessibility: the app extends the Breeders’ Cup reach to a wider and younger digital audience.
Industry implications
The initiative demonstrates how major events are using mobile-first strategies to complement traditional betting and entertainment offerings. Analysts suggest it could set a standard for future integrations of sports, betting, and fan engagement.
Future perspective
With the app debuting this season, Everi plans to expand its features with augmented reality, loyalty rewards, and integrated payments in subsequent editions.
The Breeders’ Cup partnership reinforces Everi’s position as a leading innovator in gaming and entertainment technologies.
🔗 Edited by: @_fonta www.zonadeazar.com