Game Franchises Are Key in Latin America

Malta – August 13, 2025 – www.zonadeazar.com – Seth Waterworth, senior account manager at Push Gaming, explains how long-term engagement and the evolution of slot design are shaping player preferences in Latin America.

Franchises and Progression Drive Retention

As iGaming grows in the region, players are seeking consistency, progression, and familiarity. Push Gaming focuses on franchise-based designs, keeping core mechanics and aesthetics while introducing incremental improvements.

Wild Swarm exemplifies this approach, storing player progress between sessions to encourage returns, particularly in mobile-first markets like Brazil.

Familiarity Meets Innovation

Franchises like Jammin’ Jars combine recognizable mechanics and cohesive visual identity with new features, balancing accessibility with novelty.

Thematic and Mechanical Continuity

Titles like Mystery Museum and Mystery of the Nile retain the same core mechanics while changing settings and modifiers, appealing to diverse audiences.

Evolution Without Reinvention

Games such as Razor Shark and its sequel Razor Ways refine original mechanics to align with player feedback and market trends.

A Latin America-Focused Approach

With high mobile penetration and short play sessions, persistent mechanics and session continuity offer a formula for sustained player loyalty.

🔗 Source: www.zonadeazar.com