Guggenheim raises Sportradar price target on strong growth outlook

United States.– January 22 2026 – www.zonadeazar.com Guggenheim lifted its price target on Sportradar Group AG to USD 35.00, keeping a Buy rating and pointing to the company’s global scale and exposure to live sports, online betting and media technology.

Overview

The new target implies 92% upside from current levels, with shares trading near 52-week lows. InvestingPro data show the group holds more cash than debt and retains a strong financial-health profile.

Details / Context

The research firm slightly upgraded its 2026 forecast following strong customer traction and the successful integration of IMG ARENA.

Looking to 2028, Guggenheim forecasts compound annual growth rates of 16% for revenue, 29% for EBITDA and 30% for free cash flow, alongside margin expansion of roughly 800 basis points.

It also expects concerns around prediction markets to fade as traditional betting operators gain share and Sportradar signs new sector partnerships.

Analyst sentiment

Recent coverage updates include Buy ratings from Stifel, Benchmark and Citizens, while UBS trimmed its target amid investor concerns following Genius Sports technology showcases.

Forward outlook

Despite recent share-price weakness, analysts continue to underline Sportradar’s long-term growth potential and competitive positioning.

🔗 Edited by: @MaiaDigital – www.zonadeazar.com