Paysafe Highlights Payment Strategy for World Cup
LatAm.– April 7, 2026 – www.zonadeazar.com Paysafe emphasises the strategic importance of digital payments for Latin American operators to capitalise on the expected surge in betting activity during the FIFA World Cup 2026.
Overview
Paysafe states that the 2026 World Cup will be a turning point for the betting industry in Latin America, driven by the region’s strong football culture and growing regulated markets.
With the tournament taking place in the United States, Mexico and Canada, demand is expected to reach unprecedented levels.
Details / Context
The report highlights particularly strong betting interest across Latin America. In Peru, 85% of fans plan to bet, while Ecuador reaches 83%, with a high proportion of first-time bettors.
Brazil and Mexico are also expected to see major growth, with large segments of new users entering the market during the tournament.
Payments play a critical role in both acquisition and retention, with users prioritising:
- Fast withdrawals
- Trusted payment methods
- Frictionless deposit experiences
In some markets, payment experience can outweigh odds and brand reputation when choosing an operator.
Future outlook
Paysafe underlines that localisation is essential. Pix dominates in Brazil, while digital wallets and local solutions like PagoEfectivo are key in Peru.
Operators that adapt to local payment preferences and deliver seamless, secure transactions will gain a competitive edge during the World Cup surge.
Beyond the event, the opportunity lies in converting first-time bettors into long-term users through strong payment experiences.
🔗 Editó: @_fonta www.zonadeazar.com
