SOFTSWISS: July Focus on Innovation, Launches, and Global Expansion
SOFTSWISS debuts in South Africa with Mzansibet
Malta.- August 8 2025 www.zonadeazar.com In July, SOFTSWISS launched its first project in South Africa with Mzansibet – integrating both its Casino and Sportsbook platforms for the first time in the country, after securing GLI certification and approval by the Western Cape Gambling and Racing Board
This comes amid a booming market where the iGaming sector grows at 20–25 % annually, driven by widespread mobile adoption. The platform was fully localized, optimized for mobile users, and backed by a nationwide TV campaign attracting tens of thousands of players.
Tools for smarter planning and launching
SOFTSWISS introduced user-friendly Sportsbook Budget Calculator and Casino Budget Calculator—free tools helping predict pre-launch costs, operational expenses, revenue, and profit over 12 months, with downloadable sheets for deeper insights. (Internal summary)
Expert voices and educational content
July featured a rich array of content: founder interviews, tech debates, career stories, and product tips shared across podcasts, articles, and video channels. (Internal summary)
Celebrations, awards, and international presence
SOFTSWISS turns 16
On July 25, the company celebrated its 16th anniversary with festive decor, inspirational wish notes, and joyful moments across its offices SOFTSWISS.
H3: Talent recognized
The Talent Acquisition team earned a spot among finalists at the TIARA Talent Acquisition Awards 2025, showcasing their excellence on the global stage SOFTSWISS.
H3: Upcoming engagement
In August, SOFTSWISS will be at CGS Recife 2025 in Brazil (Aug 21–22) to discuss trends, ideas, and future opportunities.
Edited by: @MaiaDigital www.zonadeazar.com