Zona de Azar Brasil – Brazil: Alessandro Valente Joins the Debate

Brazil.- September 5, 2024 www.zonadeazar.com Social media and its influencers are playing an increasingly significant role in the decision-making of millions of consumers worldwide. In Brazil, this impact is even greater.

For this reason, Alessandro Valente (CEO of Super Afiliados -Photo) participated in an online conference on this highly relevant topic.

Titled ‘Influencers and the Value of Social Media Marketing,’ the debate took place on the morning of Wednesday (4). In addition to Valente, the panel included:

• Carlos Sanchez (Head of Brand and Communications, Clever Advertising)
• Marina Lima (Chief Social Media Officer, Clever Advertising)
• Joe Streeter (Editor, Casino Beats)
• Luiz Felippe Correia de Almeida (Founder, Smart Social)

The webinar, hosted by SBC Digital Affiliate Marketing, discussed how influencer marketing can be extremely impactful for reaching new audiences and promoting businesses through major social platforms.

Valente highlighted how digital influencers are relevant in the Brazilian context, noting that the national market is ‘still immature’ and developing, just like the process of regulating sports betting and online gaming, which is expected to be completed by the Federal Government by January next year.

SBC Summit in Lisbon

It is worth noting that Lisbon, Portugal, will host one of the leading events in the gaming and betting industry in the coming days, providing further opportunities for meetings and information exchange among personalities and players in the sector. The SBC Summit Lisbon will take place from the 24th to the 26th of this month, at the Feira Internacional de Lisboa & MEO Arena.  Source

Edited by: @_fonta www.zonadeazar.com