RubyPlay Makes Swiss Debut with Grand Casino Luzern’s mycasino
Switzerland.- 18 August 2026 | www.zonadeazar.com RubyPlay has entered the Swiss market for the first time through a new partnership with mycasino by Grand Casino Luzern, further expanding its presence across regulated European markets.
The agreement will bring a selection of RubyPlay titles and engagement tools to mycasino’s local player base.
Initial Games Portfolio
As part of the first phase of the integration, mycasino will introduce five RubyPlay titles:
- Diamond Explosion 7s SE.
- Book of Riches Deluxe Chapter 2.
- Immortal Ways Cleopatra.
- Go High Panda.
- Elephant Stampede SE.
Content from Koala Games is also scheduled to be added during a later stage of the partnership.
Expansion Across Regulated Markets
The Swiss launch represents another step in RubyPlay’s European growth strategy.
The supplier is seeking to strengthen its position in established regulated jurisdictions where product quality, compliance and long-term commercial relationships are key elements of market development.
The partnership with Grand Casino Luzern gives RubyPlay a local platform from which to build its presence in Switzerland.
Statements
Dima Reiderman, CCO at RubyPlay, said entering Switzerland represents an important step as the company continues to strengthen its presence across Europe’s established regulated markets.
He said the partnership with mycasino provides a strong foundation from which to establish RubyPlay’s market position and highlighted the potential to deepen the relationship as more games are introduced to Swiss players.
Wolfgang Bliem, CEO of Grand Casino Luzern, said the company had been looking for a partner capable of adding something new to its content offering while also providing room for long-term development.
He highlighted both RubyPlay’s initial game selection and the breadth of its wider studio ecosystem.
mycasino Context
mycasino is operated by Grand Casino Luzern and has been active since 2019.
Since launch, the platform has developed its position among Swiss players through a focus on premium gaming content and innovation.
The RubyPlay integration now broadens that portfolio and creates the opportunity to progressively introduce additional content from the supplier’s studio ecosystem.
Next Steps or Impact
The partnership gives RubyPlay a direct foothold in Switzerland and expands its distribution across another regulated European market.
For mycasino, the agreement adds new titles to its portfolio while establishing a foundation for further content integrations.
The planned introduction of Koala Games content will represent the next stage of a partnership both companies expect to develop over time.
Editó: @fonta
