Officially Opened BiS SiGMA Americas 2025

Brasil.-  09 de Abril de 2025 www.zonadeazar.com  Rubens Barrichello, Non-Executive Director in Latin America at SOFTSWISS, officially opened SiGMA Americas 2025 🇧🇷 with a keynote address and the ceremonial ribbon-cutting, marking the formal start of one of the most anticipated events in the industry calendar.

His remarks highlighted the importance of leadership, local expertise, and building strong partnerships to drive sustainable growth in the Latin American market.

SOFTSWISS is honoured to take part in this moment and contribute to the strategic dialogue shaping the future of the industry in the region. The company extends its sincere thanks to Eman PULIS and the SiGMA World team for the opportunity and for delivering a well-executed and meaningful event.

A confident start to a high-impact week in São Paulo.
Editó: @_fonta www.zonadeazar.com