Sportingtech Extends Strategic Partnership with 888Africa
U.K.- July 10, 2025 www.zonadeazar.com Sportingtech, the multi-award winning iGaming platform provider, has extended its partnership with 888Africa for another three years – reinforcing a relationship that has rapidly become one of the most successful in African iGaming. The extension signals a continued commitment to trust, performance, and shared expansion ambitions in one of the industry’s most dynamic regions.
Since launching together in 2022, Sportingtech and 888Africa have established an effective operating partnership, successfully delivering top-tier sports betting and casino experiences across key African markets. During this time, 888Africa has recorded customer base growth of over 800%, underlining the strength of the collaboration.
As part of the renewed agreement, 888Africa will benefit from Sportingtech’s enhanced platform, featuring an updated sportsbook and casino UI/UX designed to drive deeper engagement and deliver strong performance in competitive markets.
Anthony Murphy, Commercial Director at Sportingtech, said:
“This renewal shows the value of doing things properly – understanding local markets, building solid tech foundations, and working in true partnership. We’ve built a strong relationship with the team at 888Africa and are ready to keep pushing their growth further.”
Christopher Coyne, CEO at 888Africa, added:
“Sportingtech has been a key part of our African success in Mozambique. 888 is now #1 for market share in Mozambique and without doubt the Sportingtech Platform has been a part of this result. The Platform has proven to be stable and high performing, we’ve made big strides in the partnership over the last while and I cannot speak highly enough about Tom Ustunel, Colin McDonagh and the whole team as partners.”
About Sportingtech
Sportingtech is a trusted technology partner for leading iGaming operators, powering growth in regulated and high-potential markets worldwide. Our platform delivers seamless sportsbook and casino experiences, built for stability, speed, and long-term performance. With a clear vision for the future of betting, Sportingtech is the backbone behind some of the industry’s most ambitious brands.
About 888Africa
888AFRICA is a joint venture between 888 Holdings and a senior, ambitious, and seasoned digital leadership group. Christopher Coyne, Helen Scott-Allen, Andrew Lee, Ian Marmion, Alex Rutherford and Martin Nieri are the Leadership group driving the venture day-to-day. 888AFRICA targets the Regulated Markets of the African continent, and promotes both 888 and local brands. 888AFRICA operate leadership and strategic teams largely outside of Africa, and operational and specialist local teams on the African lands. The product offerings will be Online Sportsbook, Online Casino, Live Dealer, Virtuals, Free To Play, and other verticals. 888AFRICA will work in close partnerships with best-of-breed partners.
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