EstrelaBet Promotes Experience for Criciúma Fans
Brazil.-May 14, 2025 www.zonadeazar.com EstrelaBet, master sponsor of Criciúma, offered a unique experience for Tigre fans last Sunday, 11 May. In celebration of Mother’s Day, the operator provided a special moment for five women who are passionate about Criciúma.
The lucky ones, chosen from among the “mães carvoeiras” (carveira mothers), took part in an exclusive tour of the Heriberto Hulse stadium before the match between Criciúma and Volta Redonda, valid for the Brazilian Championship Series B. They had the opportunity to walk around the internal areas, such as the changing rooms and the mixed zone, and were also able to meet the players. To complete the celebration, they watched the draw from a reserved box, with all the comforts and a privileged view of the pitch.
In addition, each of the lucky winners also received a Spa Day experience as a gift, designed to provide a moment of relaxation for mothers, who often put themselves second to take care of their children.
EstrelaBet also displayed messages and tributes from fans to their mothers on the stadium’s big screen, making the celebration even more personal and emotional for everyone present.
“We believe in the power of sport to move and unite people. Being alongside Criciúma and creating real, human and memorable experiences for the fans is a commitment at EstrelaBet. This tribute on Mother’s Day is just one example of how we want to continue strengthening these ties with the fans of the teams we sponsor,” said Bruno Fernandes, sports marketing manager at EstrelaBet.
Special moments from the tribute were recorded and posted on EstrelaBet’s Instagram and can be viewed here.
Fellipe Fraga, EstrelaBet: ‘Those who decided not to regulate should not be operating.’
The process of regulating betting in Brazil has been long. It took the country more than half a decade to emerge from the grey area it entered after legalisation in 2018. Bad habits were established during this regulatory vacuum.
With Law No. 14,790, Brazil was finally able to turn the page. Since 2024, the focus has been on building a healthy and lasting industry. To understand a little more about the difficulties of the transition process and expectations for the next five years (the first regulatory cycle), SBC Notícias Brasil spoke with Fellipe Fraga, Business Director at EstrelaBet.
During the conversation, Fraga provided details on the company’s growth strategy in the country and pointed out the importance of investment in technology.
Edited by @pererarte www.zonadeazar.com