Interview with Alexandre Vasconcellos, Regional Director for Brazil at Flashscore

Brazil.- April 17, 2026 www.zonadeazar.com During the BiS SiGMA South America 2026 event, Alexandre Vasconcellos, Director of Flashscore in Brazil, highlighted the company’s role as a global platform connecting sports content from around the world, focusing on scalability and universal access.

Watch the Exclusive Interview conducted by Zona de Azar below:

Details and context

Flashscore works on integrating sports information from multiple regions, including Latin America, Europe, Africa, and Asia, with the aim of creating an interconnected network of data and audiences.
Brazil and LATAM are positioned as key markets, although Vasconcellos emphasized the importance of understanding regional differences and cultural particularities in each country.

Future outlook

The company will continue to focus on expansion and content personalization, strengthening its presence in emerging markets and promoting greater global integration within the sports ecosystem.

Edited by: @MaiaDigital www.zonadeazar.com