Multibet Welcomes Alê Oliveira as Brand Ambassador

New partnership with sports journalist

Brazil.- July 22, 2025 www.zonadeazar.com Betting company Multibet has announced renowned Brazilian sports journalist Alê Oliveira as its new brand ambassador, strengthening its presence across traditional and digital media channels.

Daily presence on Rádio Itatiaia

As part of this partnership, Multibet launched a daily segment on “Bastidores” on Rádio Itatiaia, airing Monday to Saturday at 8 PM and Sundays at 1 PM, reinforcing its commitment to sports entertainment in Brazil.

Authentic connection with the audience

“This partnership with Alê and Rádio Itatiaia represents a new chapter in how Multibet connects with Brazilians, providing light, authentic, and engaging content,” said Bernardo Fantoni, Head of Marketing at Multibet.

Alê Oliveira, formerly with ESPN, Jovem Pan, and TNT Sports, will participate in Multibet’s activations on social media and major sports events, representing the brand nationally and globally.

🔗 Editó: @_fonta www.zonadeazar.com