SBC Digital Brasil Day to Examine the Future of Betting in Brazil
Brazil.- 28 October 2026 | www.zonadeazar.com SBC has announced an extraordinary edition of SBC Digital Brasil Day, a free online conference designed to examine the future of Brazil’s betting industry following the suspension of regulated gambling operations.
The event will take place on 28 October 2026, starting at 11:00 am Brasília time, bringing together industry representatives, legal specialists, consumer protection professionals and stakeholders from the sports sector.
The initiative aims to examine the economic, regulatory and social consequences of the market shutdown while exploring possible alternatives for the future of Brazil’s gambling industry.
Conference Takes Place Amid Regulatory Uncertainty
The event follows regulatory changes introduced on 25 September 2026, when a provisional measure issued by the Brazilian Government ordered the closure of authorised betting and online gaming operations.
The decision affected several areas of the iGaming ecosystem, including operators, technology suppliers, affiliates, payment companies, sports clubs and marketing professionals.
Against this backdrop, SBC aims to provide a forum for examining the consequences of the measure and discussing the industry’s future.
Four Hours of Discussion on Brazil’s Betting Market
The conference will be held under the theme “Betting: Beyond the Narrative — Between Facts, Perceptions and Consequences”.
The programme will last approximately four hours and include presentations, a short break and live question-and-answer sessions.
Unlike events featuring simultaneous panels, SBC has organised a single programme to ensure that all participants can follow the same discussions.
The conference is organised by SBC Notícias Brasil in partnership with the National Association of Games and Lotteries (ANJL) and the Brazilian Association of International Gaming Operators and Suppliers (ABRAJOGO).
Five Key Topics for the Industry
The programme will focus on five central issues:
- Understanding the current situation: examining the events and decisions that led to the suspension of regulated operations.
- Legal versus illegal betting: explaining the differences between licensed operators and platforms operating outside the regulatory framework.
- Gambling risks and consumer protection: reviewing evidence concerning underage gambling, indebtedness, gambling-related harm and prevention mechanisms.
- Economic consequences: assessing the effects on businesses, employees, sports organisations and related industries.
- Regulation or prohibition: discussing the potential regulatory approaches Brazil could adopt in the future.
A final session will provide opportunities for participants to submit questions to the speakers.
Legal and Regulatory Experts Join the Discussion
The conference will feature professionals specialising in gambling legislation, regulatory compliance and consumer protection.
Announced participants include Ana Bárbara Teixeira, Bárbara Teles, Ana Helena Pamplona, Fernanda Meirelles, Tiago Gomes, Laura Morganti, Helena Matos and Udo Seckelmann.
The specialists will examine legal challenges associated with the market shutdown and the potential consequences of future regulatory decisions.
Industry Executives Share Their Perspectives
The event will also bring together executives involved in the development of Brazil’s betting industry.
Confirmed participants include Fellipe Fraga, Amilton Noble, Leonardo Baptista, Natalia Nogues and Hugo Baungartner.
Their contributions will provide commercial and operational perspectives on the consequences of suspending the regulated market.
Discussions will address the implications for licensed operators, service providers and businesses dependent on gambling-related activities.
Legal and Illegal Betting Under Examination
One of the central sessions will explore the distinction between licensed gambling platforms and operators functioning outside the regulatory system.
The discussion will explain the obligations imposed on authorised companies, including financial controls, customer identification requirements and responsible gambling safeguards.
Participants will also examine the challenges of supervising gambling activity when consumers use platforms without government authorisation.
Consumer Protection and Responsible Gambling
Preventing gambling-related harm will form an important part of the conference programme.
Specialists will discuss underage gambling, indebtedness, gambling addiction and advertising practices.
The objective is to examine available evidence on gambling-related risks and assess the tools designed to protect consumers.
The event aims to provide technical information that can support a better understanding of different regulatory approaches.
Economic Impact Across the Gambling Ecosystem
Another major focus will be the consequences of the market shutdown for businesses and activities connected to gambling.
The discussions will consider the effects on operators and technology suppliers, payment companies and financial service providers, affiliates and marketing professionals, sports clubs, commercial sponsors and employees across the industry.
Participants will assess how regulatory changes can affect commercial agreements, employment and investment.
Free Registration and Online Broadcasting
SBC Digital Brasil Day will take place entirely online.
Participation is free, although attendees must complete a registration form to receive access to the live broadcast.
Participants will be able to submit questions during the event.
SBC has also confirmed that a complete recording will subsequently be made available on YouTube.
Registration: https://sbcnoticias.com/br/sbc-digital-brasil-2026/
Industry Impact and Next Steps
The extraordinary edition of SBC Digital Brasil Day aims to bring together different perspectives on the future of gambling in Brazil.
The discussions will examine the consequences of the regulated market’s suspension and explore possible approaches for operators, authorities and consumers.
Given the rapidly evolving regulatory environment, SBC has indicated that the programme may be adjusted before the conference begins.
The 28 October event aims to contribute to a more informed public discussion on regulation, consumer protection and the economic consequences of Brazil’s online gambling prohibition.
Edited by: @fonta


