Zona de Azar UK – Betway Becomes Chelsea FC’s Betting Partner in Europe
U.K.- September 6, 2024 www.zonadeazar.com Betway, a leading global brand in sports betting and online gaming, has signed a multi-year deal to become the “Official Betting Partner in Europe” of Chelsea FC, five-time Premier League champions.
Chelsea joins Betway’s impressive portfolio of top football clubs from Europe’s major leagues, increasing the brand’s exposure in the English Premier League.
Betway Will Be Able to Use Chelsea Players’ Images
This agreement allows Betway, owned by the global digital gaming company Super Group, to benefit from the club’s extensive intellectual property rights. The platform will be able to use legendary and current Chelsea stars to create exclusive content.
Fans can enjoy VIP experiences, such as:
- Meet-and-greets with players
- Field-side tours
- Game-day activities
- Unique opportunities like playing at the iconic Stamford Bridge stadium
Betway’s branding will be prominently displayed on LED advertising boards around the field during all English league matches, providing visibility to millions of fans worldwide.
According to Betway, the partnership also includes digital and social media rights, allowing the betting company to connect with Chelsea’s extensive and passionate global fanbase.
Neal Menashe, CEO of Super Group, stated: “We are incredibly proud to partner with the two-time UEFA Champions League and five-time Premier League champions. It’s an amazing achievement. Chelsea is a truly global club with a history of tremendous success.”
“This partnership is a great opportunity for Betway to expand its brand and reward our loyal customers, as well as engage football fans in new and exciting ways. We are thrilled to work alongside this club.”
Betting Company to Support Player Training
Casper Stylsvig, Chief Revenue Officer of Chelsea Football Club, added: “We are delighted to welcome Betway as our betting partner in Europe. Their commitment to creating engaging and memorable experiences for fans aligns perfectly with our values at Chelsea.”
“This partnership will offer our fans incredible opportunities to connect with the club, from interacting with current and legendary players to VIP hospitality and behind-the-scenes access. We look forward to a successful and dynamic collaboration with Betway in the coming years.”
Betway will also work closely with the English club to provide top-tier training and initiatives as part of a joint, ongoing commitment to safer sports betting.
Edited by: @_fonta www.zonadeazar.com
