GAT Expo Bogotá to Bring Gaming Industry Together Ahead of 2027

Colombia.- 25 September 2026 | www.zonadeazar.com GAT Expo Bogotá 2026 will bring together operators, technology suppliers, manufacturers, regulators and gaming associations on 15 October to assess the commercial and regulatory opportunities likely to shape Colombia’s gaming market heading into 2027.

The event will take place at the Sheraton Bogotá Salitre Hotel and will use a concentrated one-day format combining a commercial exhibition, networking and dialogue between representatives from different industry verticals.

The edition will place particular emphasis on land-based gaming while also featuring omnichannel technology, digital platforms, iGaming, sports betting, certification, systems and gamification solutions.

Date and Venue

GAT Expo Bogotá 2026 will take place on Thursday 15 October in the Colombian capital.

The Sheraton Bogotá Salitre Hotel will host the event.

The programme will bring manufacturers and suppliers together with operators, trade associations and institutional representatives.

Business-Focused Format

The event has been designed around direct commercial interaction.

Organisers intend to connect companies offering products and services with operators looking to renew or expand their portfolios.

Its position in the final quarter of the year also coincides with a period when many businesses begin defining investment priorities for the following year.

Looking Ahead to 2027

A central objective will be identifying the trends likely to shape Colombia’s gaming sector during 2027.

Topics will include:

• Casino floor renewal.
• New technologies.
• Regulatory development.
• iGaming.
• Sports betting.
• Omnichannel operations.
• Responsible gambling.
• Certification.
• Gamification.
• New commercial projects.

The event will therefore operate both as a year-end industry meeting and a planning platform for 2027.

Strong Land-Based Focus

Organisers have highlighted the importance of the land-based segment.

Visitors will be able to explore products related to:

• Slots.
• Roulette.
• Cabinets.
• Casino equipment.
• Systems.
• Gaming-floor technology.
• Operational solutions.

The objective is to present technologies capable of immediate deployment across physical gaming properties.

Slots and New Cabinets

Manufacturers will use the event to showcase different generations of gaming machines and cabinets.

Technology refresh cycles remain important for casinos and gaming halls seeking to compete for player attention.

New mechanics, displays, configurations and interactive features continue to reshape gaming floors.

Roulette and ETGs

Roulette and electronic table game solutions will also feature.

The category has expanded as casinos look to combine traditional table-game experiences with automation.

Operators can deploy different configurations depending on floor size and customer requirements.

Omnichannel Technology

GAT Expo Bogotá will also feature solutions designed to connect physical and digital environments.

Omnichannel strategies are becoming increasingly important as operators seek integrated relationships with customers.

These solutions can link:

• Physical casinos.
• Online platforms.
• Loyalty programmes.
• Payments.
• Promotions.
• Databases.
• Sports betting.

iGaming and Online Betting

Although land-based gaming will be a major focus, digital products will remain highly visible.

Colombia continues to operate one of Latin America’s longest-established regulated iGaming markets.

The development of platforms, gaming content and technology continues to create opportunities for domestic and international suppliers.

Online Operators

Colombia has a growing group of authorised online gaming operators.

The regulated offering includes sports betting, online slots, live casino and other approved products.

This digital ecosystem will form another area of commercial interest during the event.

Confirmed Exhibitors

Companies confirmed for the exhibition include:

• Novomatic.
• Win Systems.
• Interblock.
• RPCOL.
• Gem Solutions.
• Global Technology Services.
• Oklahoma.
• Play Group.
• Royal Gaming.
• BetConstruct.
• Chensehengtong Technology.
• BYADS.
• UP Gaming.

The range of exhibitors covers both land-based and digital areas of gaming.

Novomatic

Novomatic will participate with solutions from its international gaming portfolio.

The supplier maintains an established presence across Latin American markets.

Its participation will strengthen the land-based component of the exhibition.

Win Systems

Win Systems will also exhibit at GAT Expo Bogotá.

The company develops gaming products and casino management technologies.

Its portfolio is used by operators across several Latin American jurisdictions.

Interblock

Interblock will bring its electronic table game expertise to Bogotá.

ETGs have become increasingly relevant for properties seeking to expand automated gaming options.

Its presence further strengthens the event’s land-based technology offering.

BetConstruct

BetConstruct will represent a significant digital technology presence.

The company develops platforms and services for iGaming and betting operators.

It is also among the event’s confirmed sponsors.

Event Sponsors

Several companies have confirmed sponsorship support.

They include:

• Pragmatic Play.
• BetPlay.
• BetConstruct.
• GLI.
• Gamanza.

The companies represent different parts of the gaming value chain.

Pragmatic Play

Pragmatic Play will support the event as a sponsor.

The supplier has built a broad presence in Latin American online casino markets.

Its involvement adds further weight to GAT Expo Bogotá’s digital gaming component.

BetPlay

BetPlay will also support the event.

The brand is one of the most recognised regulated operators in Colombia.

Its presence brings direct local operator representation to the programme.

GLI

Gaming Laboratories International, GLI, is another confirmed sponsor.

The company provides testing, inspection and certification services for regulated gaming products.

Certification remains a critical part of bringing technology to market in regulated jurisdictions.

Gamanza

Gamanza will participate as a sponsor with its gaming technology and gamification expertise.

Its presence reflects growing demand for tools designed to increase customer engagement across digital platforms.

Trade Association Participation

The event will also feature strong representation from Colombia’s gaming trade associations.

Confirmed organisations include:

• Asojuegos.
• Fecoljuegos.
• Cornazar.
• Fedelco.

These bodies represent different areas of the country’s legal gambling sector.

Asojuegos

Asojuegos will bring an industry-wide business perspective to the discussions.

The association frequently participates in issues involving regulation, sustainability and development of Colombia’s formal gaming market.

Fecoljuegos

Fecoljuegos will also participate.

The federation is regularly involved in discussions around taxation, formalisation, regulatory policy and combating illegal gambling.

Cornazar and Fedelco

Cornazar and Fedelco will complete the announced trade representation.

Their participation will broaden the range of viewpoints available during meetings between industry and government.

Coljuegos Participation

Organisers also expect Coljuegos and its representatives to participate.

The regulator’s presence will provide an opportunity to discuss the future development of Colombia’s gaming market.

Institutional dialogue is particularly relevant as the sector enters another stage of technological and commercial growth.

Colombia’s Regulated Market

Colombia has developed one of Latin America’s most established online gambling regulatory systems.

The wider market includes land-based gaming, lotteries, sports betting, online games and other authorised products.

Coljuegos administers the national gaming monopoly and supervises licensed operators.

15 Authorised Online Operators

During 2026, Colombia reached 15 authorised online gaming operators.

The continued expansion of the regulated ecosystem demonstrates sustained commercial interest in the country.

Competition is also encouraging investment in technology, content and customer acquisition.

Revenue Growth

The sector is experiencing significant growth in the funds transferred to the state.

Between January and August 2026, Coljuegos collected COP977.22 billion for Colombia’s subsidised health system.

This represented growth of more than 39% compared with the corresponding period of 2025.

Sports Betting Momentum

Sports betting has been one of the main drivers.

During the first eight months of 2026, the segment generated COP473.023 billion in collections.

The FIFA World Cup contributed significantly to this performance.

Land-Based Gaming

Land-based gaming also increased its contribution during 2026.

This demonstrates the continuing importance of physical casinos and gaming halls alongside digital growth.

The trend provides additional context for GAT Expo Bogotá’s strong land-based focus.

New Opportunities for Operators

Market growth is creating opportunities for operators looking to expand.

At the same time, competition between suppliers is intensifying as companies seek to introduce new technologies.

Operators will need to assess investments capable of improving both performance and customer experience.

Regulation and Technology

Technological development creates new challenges for regulators.

Omnichannel systems, online platforms and digital tools require technical standards and supervisory practices to continue evolving.

GAT Expo Bogotá will provide a setting for industry and authorities to exchange perspectives.

Responsible Gambling

Responsible gambling will also be part of the wider agenda.

The industry is giving greater attention to mechanisms designed to reduce harmful behaviour.

Tools include:

• Self-exclusion.
• Limits.
• Behavioural monitoring.
• Player information.
• Identity verification.
• Age controls.

The subject will continue at future GAT Events meetings.

Upcoming GAT Talks

Organisers have already confirmed that several discussions will continue at GAT Talks Cartagena de Indias.

The event is scheduled for 30 and 31 March and 1 April 2027.

It will be held at the Las Américas Convention Centre.

Cartagena Agenda

The Cartagena meeting will build on topics introduced in Bogotá.

Responsible gambling is among the issues expected to receive additional attention.

This continuity connects the final months of 2026 with the industry’s 2027 agenda.

New Political Cycle

GAT Events also highlighted the particular political and institutional environment surrounding this edition.

The exhibition coincides with the beginning of a new government and exceptional circumstances in the country.

This adds significance to dialogue between private-sector participants and public authorities.

Statements

José Aníbal Aguirre, CEO of GAT Events, said the Bogotá edition is particularly significant because of Colombia’s current political and institutional environment.

He described the event as an opportunity to meet with the Colombian industry before year-end, review the issues that will shape the sector and advance commercial projects and opportunities for 2027.

Aguirre also highlighted the value of concentrating supply and demand into a single business-focused day.

Portfolio Updates

Holding the event in October provides a strategic commercial window.

The final quarter is often used for product evaluation and budget planning.

Operators can compare products before completing purchasing and investment decisions.

Direct Contact

The concentrated format is intended to maximise relevant meetings.

Direct interaction between commercial executives and buyers will form a major component of the event.

For international suppliers, this provides access to Colombian customers in a single location.

Colombia as a Regional Hub

Bogotá remains an important meeting point for Latin America’s gaming industry.

Its mature regulated market attracts companies interested both in Colombia and neighbouring jurisdictions.

Specialised events can therefore connect international suppliers with local decision-makers.

Innovation on Casino Floors

Despite online growth, physical casinos continue to invest in new technology.

Cabinets, machines, systems and electronic table games are being deployed to improve casino-floor performance.

GAT Expo Bogotá will provide a preview of technologies that could enter Colombian venues during 2027.

Digitalisation of Operations

Digitalisation extends beyond online gambling itself.

Physical operators increasingly use technology for:

• Customer management.
• Loyalty.
• Payments.
• Reporting.
• Security.
• Data analytics.
• Marketing.

This convergence is expanding demand for technology providers.

Certification

New products entering regulated markets must meet technical requirements.

Testing and certification providers are therefore an essential part of the industry infrastructure.

GLI’s presence reflects the importance of this stage within the commercialisation process.

Gamification

Gamification is also gaining importance.

Operators are seeking tools capable of increasing customer interaction and strengthening loyalty programmes.

These solutions are particularly relevant across online and omnichannel environments.

Tackling Illegal Gambling

Growth of the regulated market continues alongside efforts to combat unauthorised activity.

Coljuegos maintains enforcement and channelisation initiatives designed to direct players towards legal operators.

Reducing illegal gambling remains an important factor in the sustainability of the regulatory model.

Contribution to Healthcare

Gaming monopoly revenues have a specific social purpose in Colombia.

A significant share of collections supports the country’s subsidised health system.

The performance of the regulated industry therefore carries both commercial and public-finance implications.

Industry Context

Colombia enters the final quarter of 2026 with rising gaming revenue, new digital operators and continued investment in land-based gaming.

At the same time, businesses must prepare for technological change, evolving regulation and increasingly intense competition.

GAT Expo Bogotá will provide one of the principal meeting points for assessing this environment before 2027 begins.

Next Steps or Impact

GAT Expo Bogotá 2026 will seek to turn a concentrated day of exhibition and networking into new commercial opportunities for operators and suppliers.

The presence of manufacturers, technology companies, online platforms, testing providers, trade associations and Coljuegos will allow the market to be examined from multiple perspectives.

Operators will have an opportunity to update their portfolios and evaluate investments.

Suppliers will be able to expand their presence within one of Latin America’s most established regulated gaming markets.

With attention already shifting towards 2027, the 15 October event will also serve as a bridge to further commercial and regulatory discussions scheduled to continue at GAT Talks Cartagena de Indias.

Editó: @fonta