B1 Enhances Sports Data Feed Integration with Artificial Intelligence
Cyprus – 13 November 2026 – www.zonadeazar.com B1 (Be One), the technology company formerly known as Betbazar, has announced an upgrade to its Sports Data Feed, introducing artificial intelligence tools designed to accelerate sports data integration for betting operators.
The solution provides coverage of more than 200,000 monthly events across over 40 sports, combining real-time information with automated integration capabilities.
The company aims to reduce implementation times and deliver a more flexible technology infrastructure for sportsbook operators.
Artificial Intelligence Simplifies Integration
The enhanced framework introduces tools designed to support operators’ technical teams throughout the integration process.
Key features include:
- Ready-to-use AI prompts: prepared instructions to streamline technical integration.
- AI-native documentation: structured technical resources designed for use with artificial intelligence tools.
- Model Context Protocol (MCP): access to historical betting data through a protocol compatible with AI assistants.
- Code generation: tools designed to accelerate the development of technical connections.
The objective is to simplify the entire workflow, from technical documentation to live sports data delivery.
Operator Integration Completed in Under Three Weeks
B1 highlighted the first practical results achieved through the enhanced system.
According to the company, one operator successfully completed its technical integration in less than three weeks.
The achievement demonstrates the potential of AI-supported tools to reduce conventional implementation times.
B1 believes traditional integration models need to evolve towards more adaptable solutions tailored to individual operator requirements.
More Than 200,000 Events Across 40 Sports
B1’s Sports Data Feed provides information covering both pre-match and live sporting events.
Its offering includes:
- More than 200,000 monthly sporting events.
- Over 40 sporting disciplines.
- Traditional sports, esports and AI-generated sporting competitions.
- Real-time data and odds delivery.
The infrastructure also supports market and margin customisation, giving operators greater control over their betting portfolios.
Performance and Risk Management
The platform includes technology designed to maintain operational stability.
Technical performance figures reported by B1 include:
- Average data latency: below 200 milliseconds.
- Bet validation: under 30 milliseconds.
- Backup failover: approximately 15 seconds.
- Automated monitoring: continuous operation.
The solution also enables real-time bet verification and live odds control to support risk management.
These capabilities are intended to maintain reliable data distribution during periods of high sporting activity.
Around-the-Clock Technical Support
B1 complements its technology infrastructure with continuous operational assistance.
Operators receive 24/7 support, including direct access to technical specialists and trading teams.
The company reports an average response time of less than two minutes.
The service is designed to support both initial integration and the ongoing operation of sportsbook platforms.
From Betbazar to a Technology Product Company
The update forms part of the business transformation from Betbazar to B1, introduced during 2026.
The company began operating in 2019 as a marketplace connecting gambling operators with content suppliers.
It subsequently moved towards developing proprietary products, particularly sports data infrastructure and artificial intelligence solutions.
Its main product lines now include the Sports Data Feed and AI Cricket and AI Table Tennis competitions.
Through this transition, B1 aims to position itself as a specialised technology developer rather than exclusively a distributor of third-party products.
Industry Impact and Next Steps
The integration of artificial intelligence into technical onboarding creates opportunities to reduce development costs and accelerate the introduction of additional sports betting content.
For operators, automation tools may simplify market expansion and reduce the complexity of connecting new technology solutions.
B1 will continue developing its strategy around proprietary products, real-time data infrastructure and AI-powered sports content.
With more than 200,000 monthly events, continuous technical support and an operator integration completed in less than three weeks, B1 is strengthening its technology offering to modernise sportsbook platforms.
Editó: @fonta


