BETBY Targets New iGaming Category with SlotBets
Malta.- 18 September 2026 | www.zonadeazar.com BETBY is seeking to bridge sportsbook and casino through SlotBets, a format that turns live sporting action into a slot-style visual experience.
The supplier describes the concept as a new category called SlotBet Games and uses the term “slotbetting” for gameplay in which real sporting events directly determine the outcome.
15-Second Rounds
BETBY SlotBets operates through 15-second rounds linked directly to a live sporting event.
The player selects a stake, starts the round and waits for the next seconds of sporting action to generate the result.
The format is designed to deliver a more immediate experience than conventional sports betting.
Three Five-Second Windows
Each round is divided into three five-second periods.
Every window represents one reel.
The system identifies the highest-value event taking place in each interval and uses those events to construct the final combination.
Real Sport Determines the Result
Unlike a conventional slot, SlotBets does not rely on random-number generation to determine the symbols.
The reels are created by real-world sporting events.
In SlotBasketball, possible outcomes include:
- Three-point shots.
- Two-point shots.
- Misses.
- Fouls.
- Periods with no action.
Combinations and Multipliers
After the 15 seconds, the three reels form a combination.
Matching two symbols can generate a payout, while matching all three creates a higher reward.
The current top prize can reach x500, depending on the combination.
Even Inactivity Can Have Value
One of the unusual mechanics is that “nothing happened” can itself become an outcome.
If no eligible action takes place during a five-second window, the reel lands on a “none” symbol.
That symbol has its own paytable value and can produce a payout when matched.
Basketball Chosen First
BETBY selected basketball as the first real-sport application of the concept.
Its high tempo and frequent events make it well suited to demonstrating the mechanics.
Shots, rebounds, turnovers and fouls can all take place within short time frames and feed directly into the reels.
Stoppages Become Part of the Game
The product also includes a Pause Bonus.
If eligible stoppage time accumulated during a round reaches 30 seconds, the player’s payout can be multiplied by x1.2.
The mechanic reflects BETBY’s wider aim of assigning gameplay value to as much of the live match as possible.
Reducing Friction Between Casino and Sportsbook
SlotBets was developed in response to a longstanding operator challenge: moving users naturally between casino and sports betting.
Casino players are accustomed to immediate objectives and short cycles, while a sportsbook can involve odds formats, handicaps, totals and a wide range of terminology.
BETBY aims to reduce that barrier by using familiar casino-style mechanics.
Slots as a Familiar Interface
The company chose reels, matching combinations and multipliers because they have a low learning curve.
Its goal is to allow players to understand the product almost immediately rather than requiring extensive sportsbook knowledge.
Continuous Match Interaction
BETBY also sees the product as a response to changing digital behaviour.
Live sport competes for attention with TikTok, YouTube, streaming services and mobile games.
SlotBets is designed to maintain interaction throughout the match rather than leaving the player waiting between conventional betting moments.
Difference From Microbetting
The short betting windows naturally invite comparison with microbetting.
BETBY acknowledges the overlap but argues that the player mindset is different.
Microbetting still requires users to select a market, assess a price and predict an isolated event.
SlotBets instead converts live action into reels, combinations and multipliers, making the behaviour closer to casino gameplay.
“Slotifying” Sports Betting
BETBY describes its philosophy as “slotifying” sports betting.
The company argues that sport is not simply used as a visual theme around a casino mechanic.
Instead, the live event itself generates the symbols and determines the result.
Crash Games as a Reference Point
Kirill Nekrasov points to Crash Games as an example of how a specific mechanic can evolve into a recognised category.
Crash products developed their own terminology, gameplay and player expectations over time.
BETBY’s ambition is for SlotBet Games to follow a similar path.
Commercial Potential for Operators
The product is designed to give operators another route for engaging both sportsbook and casino audiences.
Potential use cases include:
- Cross-selling.
- Live engagement.
- Bridging sportsbook and casino.
- Serving players who prefer short game cycles.
BETBY believes that convergence between the two verticals could create additional commercial opportunities.
Next Steps and Impact
SlotBasketball is the first real-world implementation of a category BETBY intends to expand into additional sports.
The supplier will officially showcase the solution at SBC Summit Lisbon.
Its challenge will be demonstrating that SlotBets can evolve from an individual product into a recognisable category understood by both operators and players.
If adoption develops, SlotBets could create a new point of convergence between sportsbook and casino, using live sport as the direct engine behind slot-style gameplay.
Editó: @fonta
