SBC to Examine Digital Identity and Fraud After 2026 World Cup
Brazil.- 21 August 2026 | www.zonadeazar.com SBC will host a free webinar on 1 September 2026 examining the main digital identity, onboarding and fraud-prevention challenges faced by betting operators during the 2026 FIFA World Cup.
Titled “After the Final Whistle: World Cup Lessons and the Shift to Reusable Identity”, the session will explore how lessons from the tournament can be applied to future periods of exceptionally high betting demand.
World Cup as a Stress Test
Major sporting events generate substantial peaks in traffic, registrations and transactions for betting platforms.
During such periods, onboarding, identity-verification and fraud-prevention systems operate under significantly greater pressure.
The webinar will examine the strengths and weaknesses exposed during the World Cup and how operators can prepare more effectively for future events of similar scale.
Security Without Excessive Friction
One of the central themes will be the customer experience during periods of high demand.
The discussion will consider how operators can balance:
- Security.
- Compliance.
- Identity verification.
- Registration speed.
- Customer conversion.
The objective is to reduce friction during onboarding without compromising the safeguards required to protect betting platforms and their users.
Tackling Bonus Abuse
The webinar will also examine forms of fraud that can intensify during major tournaments.
These include bonus abuse, where users attempt to exploit welcome offers, promotions or other incentives through multiple accounts or other fraudulent methods.
The discussion will assess how operators can improve detection while avoiding unnecessary barriers for legitimate customers.
Account Takeover Risk
Another focus will be Account Takeover (ATO) attacks.
These occur when an unauthorised third party gains access to a customer account.
Sharp increases in betting activity during events such as the World Cup increase the importance of identifying anomalous behaviour and confirming that users accessing accounts are their legitimate owners.
Reusable Digital Identity
A central concept of the webinar will be reusable identity.
The model moves beyond traditional approaches in which verification occurs only at a specific point in time.
Using trusted and reusable digital identities, previously verified customers may be able to complete future onboarding processes more quickly.
The approach is intended to reduce registration times and abandonment without removing essential identity safeguards.
From One-Off Checks to Ongoing Identity
The discussion reflects a wider move away from one-time KYC checks towards identity systems capable of supporting users across multiple interactions.
This approach can give operators additional signals for assessing risk and adapting verification requirements to customer behaviour.
For the industry, the shift also creates challenges around privacy, data protection, interoperability and regulatory compliance.
Jumio and Fanatics Specialists Join Panel
The webinar will feature:
- Daryl Huff, Vice President of Biometrics & Identity Technologies at Jumio.
- Joshua Slaff, Senior Director of AML & Financial Crimes at Fanatics.
- Ted Orme-Claye, Editor at SBC News.
The speakers will review operational lessons from the World Cup and the technologies that can strengthen identity and fraud-prevention systems.
Date and Time
The webinar will take place on 1 September 2026 at 12:30 Brasília time.
Attendance is free with prior registration.
Industry Context
The continued growth of digital betting increases the importance of identity systems capable of handling sudden increases in customer volumes.
Global events such as the FIFA World Cup can sharply accelerate registrations, deposits and transactions within a matter of hours.
For operators, scalable KYC, AML and fraud-prevention infrastructure that does not create an excessively complicated user journey is therefore becoming an increasingly important technological requirement.
Next Steps or Impact
The webinar will provide an opportunity to assess how lessons from the 2026 World Cup can be applied to future major sporting competitions.
Reusable identity is emerging as one of the solutions being explored by the industry to combine smoother onboarding with more sophisticated security controls.
For operators, the challenge will be adopting these tools without reducing the AML, KYC and consumer-protection standards required across regulated markets.
Editó: @fonta
