Zona de Azar Brasil – Brazil: Betano Announced the Renewal of Its Partnership with Driver Felipe Massa
Brazil – February 11, 2025 – www.zonadeazar.com The Brazilian driver, globally recognized for his career in Formula 1 and his recent victories in Stock Car, which earned him the runner-up title in the category, will continue his partnership with Betano under a long-term contract.
“Felipe Massa is more than a Betano ambassador; he is a symbol of trust who shares similar values with us and has an inspiring story,” highlighted Guilherme Figueiredo, Country Manager of Betano in Brazil.
“Renewing this partnership is part of our commitment to offering fans unique experiences and expanding our presence in Brazilian sports. Massa will also serve as our responsible gaming ambassador and will be involved in Betano’s social initiatives,” he added.
To officially sign the contract, Massa visited Betano’s new office. Employees had the opportunity to meet him in person, get autographs, and take photos while sharing their excitement about the renewed partnership.
“I am proud to represent a brand that understands and values sports. Every event and activation we have done together has been created with one goal in mind: to offer unforgettable moments for sports fans. It is a pleasure to continue this partnership, and I hope to achieve much more together in the coming years,” said Felipe Massa.
Betano Renews Sponsorship with Driver Felipe Massa
Felipe Massa’s Career
The Brazilian driver has a career full of achievements. A Formula 1 runner-up in 2008 and a winner in various international competitions, he is an idol to thousands of motorsport enthusiasts.
During his partnership with Betano, Felipe Massa participated in various activations with sports fans and brand customers. Highlights include the Betano Racing event, where influencers and guests had the opportunity to race alongside the driver, creating moments of adrenaline and fun.
Additionally, Betano welcomed Massa at the Copa América Trophy Tour in São Paulo and activations in Belo Horizonte with Atlético Mineiro during the historic first Stock Car race in the city.
About Betano
Betano is a brand designed to provide excellent experiences through its platform, available for desktop, laptop, tablet, mobile, and Android app.
In Brazil, Betano holds the naming rights for competitions such as Brasileirão Betano, Copa Betano do Brasil, and the Supercopa Betano Rei 2025. Betano is operated by Kaizen Gaming, with a presence in 18 countries and a strategic expansion plan for 26 markets by 2026.
Editor: @_fonta
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