Zona de Azar Italy – Betway Signs Global Betting Agreement with Bologna
Italy.- August 21, 2024 www.zonadeazar.com – Betway, a leading brand in sports betting and online gaming, has announced an agreement to become the “Global Betting Partner” of the Italian Serie A (Italian Championship) and Champions League club, Bologna FC 1909.
This long-term agreement is the latest addition to the enviable football portfolio of the Super Group-owned brand, which includes partnerships with prominent clubs and leagues worldwide.
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The Betway brand will virtually appear on the LEDs around the field at Stadio Renato Dall’Ara. The partnership will also extend to providing VIP tickets to customers and exclusive experiences that money can’t buy, such as meet-and-greets and opportunities to play on the pitch.
Additionally, Betway will provide in-depth training on the Code of Conduct and Responsible Gaming to all players and staff of Bologna FC.
This training will cover regulations, education on gambling-related harms, and the tools and support available, complementing the club’s existing efforts in this area.
Super Group CEO Neal Menashe commented: “We are excited to become the ‘Global Betting Partner’ of Bologna FC 1909, a club known for its illustrious history, including seven Serie A titles.
We have an extensive and diverse global sports sponsorship portfolio. Therefore, we are very pleased to once again have an official betting partnership in the world-famous Italian football league.
Our collaboration will strictly follow industry marketing standards and emphasize responsible gaming. We look forward to supporting Bologna FC in their national and European campaigns in the coming years.”
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Christoph Winterling, Commercial and Marketing Director of Bologna FC 1909, stated: “We are thrilled to welcome Betway as our global betting partner. This collaboration highlights our club’s commercial strength and our commitment to offering unique experiences to our fans.”
“The partnership with a globally renowned brand like Betway is incredibly exciting for us. We are proud to join their esteemed sports portfolio. We look forward to working together to promote responsible gaming and increase fan engagement.”
Besides football, Betway has an impressive sponsorship portfolio across a wide range of sports, including tennis, cricket, horse racing, NBA, and NHL.
Editó: @_fonta www.zonadeazar.com
