Zona de Azar UK – SIS and RAS Deliver Premium Live Racing to Stake.com

UK.- May 29, 2024 www.zonadeazar.com  Sports Information Service (SIS) will provide Stake.com with its extensive library of global Live Racing content, along with early pricing and derivative markets supplied by Racing and Sports (RAS), to offer its bettors a best-in-class service.

SIS is the leading muti-content supplier of 24/7 live betting opportunities and is set to deliver its round-the-clock portfolio of horse and greyhound racing to Stake. To maximise engagement for Stake bettors, RAS will provide its vast range of early pricing and derivative markets to allow for longer trading windows.

This integration will allow Stake, in partnership with SIS and RAS, to present an array of wagering opportunities in a more accessible and relatable format.

Stake is a leading global betting operator boasting an online sportsbook and casino platform. It has secured high-profile sponsorships with Everton Football Club, UFC, the Stake F1 team and many more.

SIS’ Live Racing offering consists of over 36,000 live horse races annually from over 170 racecourses across six continents. This content includes live streaming, on-screen graphics and commentary, providing a unique and comprehensive experience. In addition, the greyhound racing portfolio of SIS offers a further 26,000 races annually to Stake.

RAS will provide enhanced data for the entire portfolio of content, enabling bettors to have all the necessary “easy to read” data and live comprehensive pricing available at a fingertip.

Andy Kelly, Head of Commercial Partnerships at SIS, said: “Stake has a huge footprint across the world and this deal is a major one for us, as we seek to expand the appeal of racing products. By providing our full range of racing content, we are confident this will enrich the customer experience.”

Jarrod Febbraio, Director of Commercial at Stake, said: “It remains our goal to continually strive to enhance our product portfolio to our customers. Partnering with RAS as our platform provider and SIS providing their racing content, with their long-standing reputations, speaks for itself.”

Stephen Crispe, Chief Executive Officer at RAS, said: “Our primary focus is to provide a best-in-class service to our customers. The extensive content available through SIS, together with the enhanced data, in several different languages provides RAS with an exciting opportunity to showcase our offering.”

Edited by @pererarte   www.zonadeazar.com