Playtech and Evoke Strengthen Their Partnership
U.K. – April 22, 2025 – www.zonadeazar.com Playtech has launched a new Live Casino studio, the third developed in collaboration with Evoke, further strengthening this long-standing strategic partnership.
This new studio, named Club Aurora, expands Evoke Group’s live gaming offering and complements its brand portfolio, which includes 888casino, William Hill, and Mr Green Live Casino.
Club Aurora features classic Blackjack and Roulette tables in a modern setting. A key innovation is the addition of an exclusive space for a free-to-play Trivia game, designed to diversify the offering and attract a broader audience.
The launch of Club Aurora adds to the branded studios previously developed between both companies throughout 2024, including localized tables and games such as the popular Mega Fire Blaze Roulette. All studios have been designed and are operated from Playtech’s European Live Casino hub in Riga, Latvia, considered one of the leading centers for Live Casino technology and production in Europe. From there, content is made available internationally across major regulated markets where Evoke operates.
Beyond the Live Casino vertical, the Playtech-Evoke partnership also covers other products from the tech provider’s portfolio, including RNG games, Poker, and Bingo — reinforcing the group’s commitment to a multichannel offering.
Evoke’s Head of Gaming Content, Ofir Gal-Mor, highlighted the value of this collaboration:
“We are thrilled to partner with the Playtech Live team to deliver a new and exciting live casino experience for our players. Our collaboration with Playtech has been both highly successful and long-lasting, and the addition of these dedicated tables will only enhance our offering and provide our customers with a wider variety of games to enjoy.”
Meanwhile, George Voyatzis, Commercial VP at Playtech, emphasized the shared commitment to digital entertainment innovation:
“We’re delighted to continue working with the Evoke group to launch all three exclusive dedicated live studios. As Playtech Live continues to lead in delivering a gaming and presentation-focused entertainment experience, we are confident that customers of 888, William Hill, and Mr Green will enjoy an exceptional gaming experience.”
Edited by: @_fonta – www.zonadeazar.com