Zona de Azar Chile – Apuesta Legal: Surprises with Study on Sports Betting in Chile
Chile.- 30 de Agosto de 2024 www.zonadeazar.com “At Apuesta Legal Chile, we conducted an exhaustive analysis of the interest in sports betting over the past year.
Despite the lockdown on bookmakers that began in September 2023, our data reveals a surprising growth in interest in the term ‘sports betting’ between July 2023 and July 2024,” writes Mario Benites, Digital PR & Outreach Specialist LatAm at Apuesta Legal.
- “Interest in sports betting in Chile was 9% higher than in Argentina and 18% higher than in Colombia”
In preparing the Study, the Legal Gambling team has highlighted that, despite strict government restrictions, interest in Chile has shown a steady increase, even outperforming that of other regulated Latin American countries. Below are some key findings:
Established operators: Continued interest has benefited established operators in Chile.
There is also a high acceptance of new brands that have achieved notable acceptance. Such growing interest in Chile compared to other Latin American countries is highlighted by the interest in sports betting compared to other countries in the region, as seen in the following table.
As for other notable data, it can be seen that the popularity of sports betting in Chile grew by an impressive 108% when comparing the minimum values of February 2024 with those of June of the same year.
“A regional comparison in June shows that interest in sports betting in Chile was 9% higher than in Argentina and 18% higher than in Colombia. This figure is particularly relevant considering that the Copa América final was played between the national teams of these countries,” concludes Benites.
https://apuestalegalchile.com/novedades
Editó: @_fonta www.zonadeazar.com
