AFA President Claudio Tapia: “Highlighted that Kalshi’s Arrival”
Argentina.- June 15, 2026 www.zonadeazar.com The Argentine Football Association (AFA) has officially announced Kalshi as an Official Sponsor for the FIFA World Cup 2026™, adding one of the most prominent players in the rapidly growing global prediction markets sector to its commercial portfolio.
The partnership further strengthens AFA’s international expansion strategy, which in recent years has secured agreements with leading companies across multiple industries and technology sectors. Through this new deal, Kalshi will gain visibility alongside the reigning world champions during the world’s most important football tournament.
Founded in the United States, Kalshi operates a regulated exchange where users can trade contracts tied to future events. The company has experienced significant growth and has become one of the leading names in the prediction markets industry, a category that is attracting increasing attention from investors, sports organizations and financial institutions worldwide.
As part of the agreement, Kalshi will develop marketing campaigns, fan activations and exclusive content linked to the Argentina National Team and the FIFA World Cup 2026™, leveraging the global appeal of one of football’s most recognized brands.
A key component of the partnership is the involvement of Genius Sports, AFA’s Official Data and Streaming Partner. The company will provide official sports data to support the creation and settlement of sports-related prediction market contracts, ensuring transparency, integrity and the use of verified information.
- AFA President Claudio Tapia highlighted that Kalshi’s arrival reflects the international strength of the AFA brand.
- “We are proud to welcome Kalshi as an Official Sponsor for the FIFA World Cup 2026. This partnership demonstrates the global reach of our brand and the ability of the Argentina National Team to attract innovative companies from around the world,” said Tapia.
Leandro Petersen, AFA’s Chief Commercial & Marketing Officer, stated that the agreement is the result of the association’s long-term international growth strategy.
“Kalshi’s arrival is another example of the value that the AFA brand represents in global markets. We remain committed to building strategic partnerships that support our international expansion,” Petersen explained.
Kalshi CEO and Co-Founder Tarek Mansour emphasized the significance of partnering with the reigning world champions.
“Argentina is one of the most admired and successful national teams in football history. We are excited to work with AFA and bring prediction markets closer to millions of fans during the FIFA World Cup 2026,” Mansour said.
The agreement also represents an important milestone for the visibility of prediction markets worldwide, a sector that has gained remarkable momentum throughout 2026 thanks to growing interest from investors, media companies, sports leagues and international organizations.
With the FIFA World Cup 2026™ as its stage, the partnership between AFA and Kalshi brings together two globally expanding brands and highlights the growing connection between sports, technology, data and new forms of fan engagement.
Source: AFA and Kalshi.
Edited by: @_fonta
