Interview Bárbara Marcolin, Sales Manager at Endorphina

Brazil.- 21 April 2026 www.zonadeazar.com During BiS SiGMA South America 2026, Bárbara Marcolin, Sales Manager at Endorphina, shared her perspective on current iGaming opportunities, highlighting the importance of strategic partnerships and the growth of Latin America.

Overview

Marcolin emphasized that one of the key drivers in the industry today is building strong alliances that can help companies scale and reach the next level. In this context, Endorphina aims to strengthen its position through strategic partnerships in key markets.

Watch the interview below:

Details and context

Regarding key regions, she pointed out that Latin America offers significant opportunities, particularly in Brazil and Mexico, which stand out as major growth markets.

From a technological perspective, she highlighted the relevance of bonus tools such as free spins, drops, and free credits, which remain essential for player acquisition and retention strategies.

Future outlook

Marcolin described the current iGaming landscape as challenging, controversial, and widely debated, yet still highly engaging and dynamic—reflecting an industry undergoing constant evolution.

Edited by: @MaiaDigital www.zonadeazar.com